PR & Communication
Brand awareness and reputation
In order to expand and optimise your brand awareness and reputation through PR and communications, we start with a thorough audit, analyse your market position and make concrete proposals to clearly communicate the identity of and value propositions for your company to your target audience.
Thought leadership strategy
Through a well-considered thought leadership strategy, duomedia is able to anchor your company as a leading authority within your field. We do this by identifying the themes that are strategically relevant for your stakeholders and linking the topics within your field of expertise to them.
Cross-media approach
We strive for the highest possible engagement and a broad reach through our cross-media approach. The ultimate goal is to increase the visibility of your company and to emphasise your added value to potential customers.
Our method uses three pillars that form the basis for a successful communication plan.
Brand awareness
A good definition of your company identity can be decisive in communicating with your target audience. duomedia ensures that you cut through the clutter and provide the customer with a clear view of who you are and your company's values.
Reputation
duomedia helps you to portray your company in a positive light. Together, we build a positive image that focuses on the strong points of your company.
Information
We help you to discover the information needs of your target group and to meet those needs. This way you can present yourself as an authority in your field. Your product always remains the core focus of our efforts.
Services
After preparing a communications and PR plan, we are happy to help you achieve your goals through use of our services.
Account management
We coordinate and consult with you by planning and reporting, as well as managing your budgets, your content planning, and the media outreach team, preparing editorial pitches, keeping your event calendar up to date, and more.
Media outreach
Our media relations team maintains regular contact with the trade press in the various regions. They know what journalists are working on and which editorial editions can be most relevant to highlight your products and services.
PR subscriptions
We have set up an infrastructure that allows us to flawlessly perform distributions, monitor the impact of your PR and help generate media attention. We use this infrastructure for you to get the maximum value out of your communications.