Welcome to Duomedia Talks , our brand new vlog series!
Did you know that 92% of B2B buyers rely on online reviews? 🤔
It’s no surprise – B2B investments can be massive, and trust is key. Whether you’re a B2B or B2C brand, reviews are essential for building a strong online reputation.
But what happens when reviews go negative? 💔
Don’t fear! As Louis De Nolf explains: embrace it as an opportunity to strengthen relationships and show that you genuinely care about finding solutions for your clients.
How to encourage reviews:
✅ Ask for feedback after a sale or service experience.
✅ Make the process easy, quick, and efficient for customers.
✅ Ensure timing is spot-on – right after product delivery or service completion.
What to avoid:
❌ Offering incentives that diminish authenticity.
❌ Bombarding clients with requests – focus on high-impact reviews.
❌ Ignoring negative feedback – it’s an opportunity to make things right.
Building a solid online reputation starts with meaningful, authentic communication. How does your business approach online reviews?
