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What makes a good Whitepaper
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What makes a good whitepaper?

To support the webinar series, duomedia implemented a targeted social media campaign to redirect specific leads to a landing page set up for each webinar. The campaign involved identifying the appropriate audience, creating compelling content for the posts, and promoting the posts to the relevant demographic.

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Everything you want to know about drupa but were afraid to ask 

If you’re part of the graphic sector, chances are you’re familiar with drupa – the quintessential event for print and packaging technology held every four years. Digital, offset, flexography, gravure, 3D printing – you name it, drupa covers it all. Missing out on drupa is like missing out on a cornerstone of the industry; it’s almost scandalous. Its size may be daunting to some as not every visitor is relevant to every exhibitor.

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4 reasons to try digital postcards in your B2B communication

Digital postcards are standalone newsletters that arrive opened in your inbox, ready to be read. They incorporate one unique concise message. They enable you to connect with a customer and establish a link right off the bat. Perfect to highlight a news item or a specific offer.

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Why your business can no longer ignore CSR communication

Corporate Social Responsibility (CSR) communication has evolved into an indispensable aspect of contemporary business strategies. It underscores a company’s commitment to ethical practices, sustainability, and societal well-being. In an era where consumers and stakeholders scrutinize businesses for more than just their products, mastering CSR communication is no longer a choice—it’s a necessity.

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B2B Social Media trends for 2024

In the rapidly changing world of B2B marketing, the social media and communication landscape will remain an unpredictable one – who could have foreseen what happened with Twitter? As we step into 2024, businesses must adapt and harness the power of digital platforms to connect, engage, and thrive in the competitive marketplace.

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This is the recipe to write a good case study

Case studies are a powerful tool to showcase the value of your offering in a concrete setting. They explore a specific situation and offer insights and solutions, and they are a way to show your expertise. Knowing how to write a compelling case study is a crucial skill to master. Why? Because case studies are a great marketing tactic to increase sales. In this blog, we’ll share some tips and tricks to help you create an engaging case study.

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