Analysing social media channels
Training Ricoh to use HootSuite
Creating social content calendar
Attracting on-site attendance
Buying ads on Facebook
Creating impact and visibility on social media
Ricoh wanted to deploy their social media channels to generate attention for their booth at the Hunkeler Innovation Days conference. Once determined which improvements needed to be made, duomedia created a content calendar that could help Ricoh attract more attention online.
To feed Ricoh's social media channels with content, duomedia assisted with writing up blog posts. These blogs together with repurposed content were distributed across the different channels and supported by carefully picked visuals.