Selecting journalists to be invited
Creating invitation design
Get high attendance with an engaging invite
Sappi is an award-winning packaging company that tasked us with creating engaging invites for a trade event. Using well-written content and carefully selected visuals, we got to work on the design of an invite mailer that would appeal to Sappi’s target audience.
This mailer was sent to a custom-made media list that was created specifically for Sappi. The emails reached a select handful of recipients and gained a worldwide reach that ensured quality coverage of the event.