Identifying the platform
Writing a storyboard
Creating a script
Selecting the right people
Make it personal - show your face!
Video can give your company a face - or in some instances, multiple faces. To help software provider Enfocus promote its brand, we turned to its customers with cameras at the ready.
After preparing and conducting interviews, we recorded first-hand accounts of how users experience Enfocus software on a daily basis.
The result was a number of enjoyable video interviews that generated credibility and trust for the brand. Such testimonials will enhance your reputation and are essential for turning viewers into customers.